PEET’S COFFEE LAUNCHES SPRING SEASONAL MENU DEDICATED TO PLANT-BASED INGREDIENTS`

“Peet’s Spring menu celebrates the freshness of the year and the escalating availability of delightful plant-based mostly ingredients,” explained Lori Fulmer, CRC, Senior Supervisor, Food items R&D for Peet’s Espresso. “More than the previous 12 months, the variety of plant-centered meat, cheese and dairy goods obtainable to people in the marketplace has extra than doubled.” ¹

Peet’s Spring menu introduces a plant-primarily based Mediterranean Flatbread highlighting seasonal components. A crispy lavash is topped with warm JUST Egg and Violife 100 percent vegan smoked provolone cheese, wrapped alongside savory pesto, kale, tomatoes, and bell peppers for all-day enjoyment. The Flatbread joins Peet’s All the things Plant-Based mostly Sandwich, released in Spring 2021, which is now a permanent menu merchandise. Peet’s very first totally plant-centered breakfast bagel sandwich is previously Peet’s second optimum-advertising warm breakfast product at any time.

“Plant-based foodstuff are not possibilities or substitutes at Peet’s Espresso,” reported Fulmer. “At a time when most people are lucky to discover a single plant-based selection in places to eat, Peet’s is having our determination to the next amount with a menu that highlights significant high-quality vegan elements that taste delicious and have good flavor.” 

The beverage specialists at Peet’s Espresso crafted 3 new plant-based mostly beverages that complement the organic flavors and creamy textures of oat and almond milks. Every single is handcrafted to purchase and out there hot or iced together with a Hazelnut Oat Latte and Vanilla Almond Latte, and Cold Brew with Vanilla Oat Foam. Peetnik Benefits users will have unique accessibility to a Hazelnut Cold Brew Oat Latte when purchasing online or on the app.

Plant-Based Elements On the Increase
Plant-primarily based ingredients go on to enhance in availability to fulfill consumer desire. Though only 15 % of buyers say they follow a specific kind of diet program, this kind of as vegetarian and vegan, an rising quantity say they are eating a lot more plant-based mostly fare than very last year, with 62 % of shoppers saying to have at least a single meatless food for every 7 days. ² 

Peet’s Espresso partners with major plant-centered component producers to establish the maximum excellent food items for its coffeebar company. Delicious and sustainable, JUST Egg Folded™ is produced entirely of plants and has as considerably protein as a standard chicken egg, but with zero cholesterol and much less saturated unwanted fat. Moreover, its components use 98 % a lot less drinking water, 86 percent less land and deliver 93 p.c fewer carbon dioxide emissions than standard animal sources. Violife is the #1 providing plant-dependent cheese³ with a large range of plant-based mostly cheeses that flavor and soften, slice, and shred like cheese. Violife is built for cheese fans almost everywhere to indulge in their adore for cheese but cost-free from dairy, preservatives, casein, lactose, gluten, nuts, and soy. The Peet’s Almost everything Plant Centered Sandwich features a Over and above Breakfast Sausage^® patty, which is manufactured with simple plant-primarily based elements without having GMOs, soy, gluten, or cholesterol and delivers the taste and texture of conventional pork sausage. Every Past Breakfast Sausage patty has considerably less complete body fat, saturated fat, and sodium than the primary model of pork breakfast sausage.

Restricted Time Spring Offers
Each 12 months, Peet’s celebrates its anniversary with a coffee that offers again. Peet’s Coffee Anniversary Mix characteristics plum and purple fruit notes balanced with a trace of high-quality chocolate, that finishes velvety comfortable on the palate. Anniversary Blend launches on March 8, International Women’s Day, as the coffee is created by woman coffee farmers in Colombia & Rwanda.  For each pound sold, Peet’s Coffee will donate $1 (up to $50,000) to the Women’s Heart for Entrepreneurship in Colombia. This plan promotes fairness and offers ladies coffee farmers with schooling to improve their organizations, lives, and group.

From March 9 right until March 22, Peet’s Coffee followers can delight in a cool, creamy, inexperienced Mint Matcha Frappé in honor of St. Patrick’s Working day. The treat can be custom made as plant-primarily based with Peet’s Coffee substitute milks – oat, almond, or soy – and by skipping the whipped product.

New Peetnik Benefits users can enjoy a totally free plant-based mostly merchandise when they down load the Peet’s app, and enter promo code “PLANTSRULE” at enrollment from March 9 – 31. Additionally, current associates can enjoy double factors on all plant-based mostly food items and beverage objects⁴ from March 9 – 15. 

Peet’s Espresso 2022 Spring Menu Involves:

• NEW! Hazelnut Oat Latte (scorching or iced)
  Perfectly steamed plant-based mostly oat milk and Espresso Forte^® fulfills the sweetness of aromatic hazelnut for luscious sips.

• NEW! Vanilla Almond Latte (iced)
  Espresso Forte^® mixes with steamed plant-based almond milk to seize the sleek and velvety sweetness of vanilla.

• NEW! Cold Brew with Vanilla Oat Foam
  A luscious layer of ethereal, vanilla-laced oat milk microfoam, on leading of sleek and refreshing Baridi chilly brew.

• NEW! PEETNIK Benefits MEMBER Unique: Hazelnut Chilly Brew Oat Latte (very hot or iced)
  A plant-based mostly twist on a aromatic preferred, this unique beverage for Peetnik Benefits associates brings together hazelnut syrup with invigorating Baridi Chilly Brew and luscious oat milk. Only obtainable when you buy ahead with the Peet’s app.

• NEW! Mediterranean Flatbread
  A thoroughly plant-primarily based wrap with JUST Egg and Violife 100 per cent vegan smoked provolone cheese atop a savory mix of pesto, kale, tomatoes, and tangy bell peppers inside a crispy lavash. Accessible all day.

• All the things Plant-Dependent Sandwich (long term menu product owing to level of popularity)
  Peet’s 1st completely plant-based mostly breakfast sandwich, the Almost everything Plant-Based mostly Sandwich, is a refreshing twist on a traditional, stacking a Past Breakfast Sausage, JUST Egg, and Violife 100 per cent vegan cheddar cheese on an every little thing bagel thin.

Master far more about Peet’s new plant-centered choices at peets.com/spring.

1. ADM Different Protein Outlook (2022, Feb. 8)
2. Ready Meals. (2018, Aug. 13). Plant-based mostly meals, beverages choose root on restaurant menus [article]. https://www.preparedfoods.com/posts/121469-plant-based-food items-drinks-choose-root-on-cafe-menus
3. Dependent on Nielsen knowledge latest 26 months profits of Alternative Cheese in Total US Food items – week ending in 1/1/22
4. Provide excludes coffee beans, bottled drinks, K-Cup^® Pods and Espresso Capsules.  See in-app offer you for aspects.

About Peet’s Espresso: 
Established in Berkeley, California in 1966 by Alfred Peet, the “Significant Bang of espresso,” Peet’s Coffee^® introduced an artisan motion by sourcing the world’s greatest beans, hand-roasting in smaller batches, and crafting drinks by hand. With rich, complex, remarkable high-quality roasts compared with just about anything People in america at any time tasted right before, Peet’s affected generations of coffee business owners and connoisseurs. Today, Peet’s is uncompromisingly devoted to its founding tenets and asserts a demanding normal of freshness, making certain ideal flavor with a crew that individually vets the beans available at 17,000 grocery retailers nationwide. Peet’s operates from the first LEED^® Gold licensed roastery in the United States and grows its business enterprise by means of retail cafes, grocery, on-premise, and e-commerce channels. For far more details, visit www.peets.com. Stay linked to Peet’s: @peetscoffee on Twitter and Instagram and Facebook.

Source Peet’s Espresso Inc.